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Product Content and Catalog Management

Take control of how the world sees your products
Get the right products in front of the right customers at the right time. SAP Hybris Product Content Management puts you in control of the customer experience. It’s easy to keep catalogs updated, add new products or change offers and do it all in hours, not weeks. And, because your product information remains consistent across all channels, not only will it be easy for your customers to find what they want, your SEO, marketing campaigns and branding can be more effective.

This is what our customers say:

Customer Interview: Hansgrohe
Hansgrohe is a major player in the sanitary fittings industry, and is the world’s largest manufacturer of shower heads. Here Markus Armbruster, eCommerce Channel Development Manager, explains how SAP Hybris Commerce enabled Hansgrohe to deliver a great experience to their B2B and B2C customers.
Business Transformation Study: Haba
Read how implementing a solution based on SAP Hybris meant HABA could have an online store for every subsidiary, a platform that remains stable at peak times and a fast way to launch new online shops with the SAP Hybris Commerce Accelerator and online store builder.

SAP Hybris Product Content Management: key features

Consolidate product related data and content and make it easily accessible and manageable for your business users.
Control all of your product content for all of your channels from one place.
Classify and categorize products, manage catalog versions and import multiple supplier catalogs.
Get products online quickly thanks to coordinated content creation and approval processes.
Quickly get complex new products, such as bundled offers, online without IT intervention.
Give your content a consistent appearance across all channels, so your customers always know what to expect and how to shop.
Create compelling experiences with rich and engaging content at the core.

The JAKO-O online store is designed to meet high peaks in demand. Thanks to the SAP Hybris Commerce Accelerator, the system can now cope with up to 2,000 orders an hour or 15,000 orders per day at the weekend or in the run-up to Christmas, for example.

Dr. Volker Neundorf Head of Process, IT, and Project Management, Habermaass GmbH

SAP Hybris Commerce: related content

Data Sheet
SAP Hybris Product Content Management

See how SAP Hybris PCM ensures product content and business information remains consistent across channels and systems, so your branding, sales and marketing campaigns stay on target.

Data Sheet
SAP Hybris Digital Asset Management by OpenText
With SAP Hybris Digital Asset Management by OpenText, marketing and commerce teams can access and manage all their digital assets from one place. This helps them provide a consistent customer experience and make sure they can create once, then reuse and repurpose anywhere.
Fact Sheet
SAP Hybris Commerce, Data Hub

The SAP Hybris Data Hub is designed to eliminate the problems associated with the import and manipulation of large amounts of data. Find out how it can help you easily import and export data between external systems and your SAP Hybris solution.