Dynamic Consumer and Customer Profiling
Convert valuable big data into a meaningful view of what your customers and unknown contacts are up to. Then use that knowledge to personalize the experiences for each of them, and engage them on a level that builds a long-lasting relationship.
With marketers using an average of at least 20 different systems and tools to gather huge amounts of data, you need a solution that can look at it all to create a single view of the customer. SAP Hybris Marketing Cloud gives you that view – and an understanding of the customer that goes beyond the everyday.
SAP Hybris Marketing Cloud helps the National Hockey League talk to its fans and understand what they want from the game, so they get more from the sport they love.
SAP Hybris Marketing Cloud lets you monitor sentiment and gain deeper individual insights into your customers behavior and social engagement. Target and filter to drill down into a detailed view of customer interaction.
Customer Profiling: key features
SAP Hybris Marketing Cloud: related content
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